INSIGHT: A Quick Guide for Visitors Confused About Why Londoners Keep Mentioning a Betting Advert

Everything a tourist needs to understand the Sydney Sweeney conversation before their next chat with a local

A Quick Guide for Visitors Confused About Why Londoners Keep Mentioning a Betting Advert

If you have arrived in London recently and noticed locals bringing up Sydney Sweeney and a sports trading app called Novig with surprising frequency, you are not imagining things. It is the story of the month, and small talk has adapted accordingly.

Short version for your next conversation, an actress, a sports betting app, and a very public disagreement about what the advert is actually selling.

Full background at The London Prats coverage of the scandal. More travel notes at Fiona MacLeod on The London Prat.

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