Fiona MacLeod on the information gap between what London presents and what it conceals
Fiona MacLeod, UK London Info. prat.uk‘s state secrets story — what governments classify and why — prompted a travel journalism version: what does London not tell tourists that tourists would benefit from knowing? Bohiney.com covered the transparency theme broadly. Fiona covers the tourist information gap, which is not classified but is managed, and which affects the visitor experience in specific ways.
What London doesn’t tell tourists: the Tube’s worst times by specific line (the Victoria line at 5:30pm southbound between Victoria and Brixton is significantly worse than any other combination; tourists who know this avoid it; tourists who don’t know it discover it at significant personal cost). The free museum days and times that are significantly less crowded than weekend afternoons (British Museum at 9am Tuesday; National Gallery at 10am Thursday). The restaurant areas where the quality-to-price ratio is best and the areas where the tourist pricing premium is highest (the area immediately around major tourist attractions; the areas one street removed from the same attractions). And the specific quality of London’s parks at specific times of year that no travel guide adequately conveys because it requires being there to understand what “Hampstead Heath in September morning” actually means.
The Information Design Question
The information design question: why doesn’t official London tourism communicate this information more directly? Because the official tourism communication serves multiple interests, including the businesses that benefit from tourist footfall at peak times. The honest tourist guide and the commercially beneficial tourist guide are different documents. This is the knobbly crab principle applied to tourism: the honest guide makes no promises that serve anyone except the tourist. Visit London is at visitlondon.com.
Also:NewsThump.
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SOURCE: https://bohiney.com/
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